A IS FOR AUTHENTICITY
My series on the ABCs of Sales Leadership begins with Authenticity as I believe this is one of the most important traits for a leader to strengthen to be an…
Read more »CONFESSIONS OF A QUIET QUITTER; OR, EMPLOYEE ENGAGEMENT IS MISSION CRITICAL
Shh. Yes, it’s true. I quietly quit before there was an eye-catching alliterative social name for it. Lack of employee engagement is bad. We all know this. It can derail…
Read more »SELLING TO YOUR IDEAL CUSTOMER
Accelerating company growth is a many-layered challenge. Too often, I see companies missing a foundational element: understanding your key buyer. Without a clear definition of your ideal customer, including how…
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